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Updated: May 22, 2025
We furnish, now and again, as good editorial writing for its purpose; but it commonly lacks the dignity, the thoroughness, the wide sweep and knowledge, that characterizes the best English discussion of political and social topics. The third department of the newspaper is that of miscellaneous reading-matter.
A column of an average daily paper in America contains from 1,800 to 2,500 words; the reading-matter in a single issue consists of from 25,000 to 50,000 words. The reading-matter in my copy of the Munich journal consists of a total of 1,654 words for I counted them. That would be nearly a column of one of our dailies.
When the soldiers went to the Soudan, she arranged for these helpful lectures to them on their voyage East, and among much other reading-matter which she obtained for them, sent them books and papers on this essential medical knowledge. She carries on correspondence with India, Australia, and New Zealand, where ambulance associations have been formed.
If they'd agree to fight you with pamphlets and circulars you'd stand a chance, sir; but as long as they give out money and you give out reading-matter to people that can't read, they'll win, and I naturally want to be on the winning side."
And their college training having thus been secured in an atmosphere more or less agricultural, they must inevitably take rank among their sisters of the farm as leaders in demonstrating what farm life for women may be. Nor should it be forgotten that the tremendous movement of recent years which has so multiplied standard reading-matter, both periodicals and books, has reached the farm.
They have a school, and are fond of music, having a cabinet-organ in their music-room, and holding a weekly singing-school for the young people. They take "a great many" newspapers and magazines, and have a variety of books, but no regular library. The elders have the selection of reading-matter, and, as in all the societies, exclude what they think injurious.
Now that he could no longer attend school, Peter snatched at any book that came his way, getting all sorts and conditions of reading-matter from all sorts and conditions of people. His was the unappeasable hunger and thirst of those who long to know; and he wished to express what he learned, by making pictures and thus interpreting it for himself and others. It wasn't easy.
The editor does not expect to form public opinion so much by arguments and appeals as by the news he presents and his manner of presenting it, by the iteration of an idea until it becomes familiar, by the reading-matter selected, and by the quotations of opinions as news, and not professedly to influence the reader.
But the best example of this work is a plan that is being used in the state of Maine, and is performed through the agency of what is called a School Improvement League. The purposes of the league are: to improve school grounds and buildings; to furnish suitable reading-matter for pupils and people; to provide works of art for schoolrooms.
If the cigars were good and I have no doubt that some one will yet invent a cheap cigar that is good it would benefit the human race to be acquainted with that fact. I think sometimes that the advertisements in the newspapers and the periodicals of the day are of more value to the public than the reading-matter, so-called, that stands next to them. I don't see why you should sneer at advertising.
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