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Updated: June 5, 2025
He who sat by the Damascus Road of old marveling as the caravans rolled dustily past bearing "emeralds and wheat, honey and oil and balm, fine linen and embroidered goods, iron, cassia and calamus, white wool, ivory and ebony," beheld or conjectured no such wondrous offerings as were here gathered, collected, and presented for the patronage of this heir of all the ages, between the gay-hued covers of the great Sears-Roebuck Semiannual Mail-Order Catalogue.
Sears-Roebuck was an innately social person, though as yet his gregarious proclivities lay undeveloped and unsuspected by himself. Also he was of a literary tendency; but of this he was already self-conscious.
Your movable shack is almost as it used to be, though there is no absurd steel boat outside for me to stumble into. Would you believe it; the new station-agent has a Sears-Roebuck catalogue! I borrowed it of him to read.
Morgan docs not approve of such fiction. He confided to me that he finds more entertainment, of a winter's night, in perusing a Sears-Roebuck or a Montgomery-Ward catalogue. And and do you know what I admitted to him? No? Well, I told him that some of the happiest moments of my life had been spent in just such fashion. I've always thought they were fascinating!"
I tell you he's got one of the keenest intellects in the country. Why, Lord Wycombe said that " "Oh, who the hell is Lord Wycombe? What you always lugging him in for? You been touting him for the last six weeks!" protested Orville Jones. "George ordered him from Sears-Roebuck. You can get those English high-muckamucks by mail for two bucks apiece," suggested Sidney Finkelstein.
Sears-Roebuck, but the work of a less practical and popular writer, being in fact the "Eve of St. Agnes," by John Keats. Soothed and dreamy, he put out the lights, climbed to his living quarters above the office, and fell asleep. It was then eleven-thirty and his official day had terminated five hours earlier. At one o'clock he arose and patiently descended the stairs again.
Always judge me by that standard, Ban, won't you?... Where in the name of Sir Walter Raleigh's ghost did you get these cigarettes? 'Mellorosa' ... Ban, is this a Sears-Roebuck stock?" "No. It came from town. Don't you like it?" "It's quite curious and interesting. Never mind, my dear; I won't tease you."
His admiring eye fell upon his visitor's bow-tie, faultless and underanged throughout the vicissitudes of that arduous day, and he yearned to know whether it was "made-up" or self-confected. Sears-Roebuck were severely impartial as between one practice and the other, offering a wide range in each variety. He inquired. "Oh, tied it myself, of course," returned Cressey.
Past the gaunt station she roared, only seven minutes late, giving the imaginative young official a glimpse and flash of the uttermost luxury of travel: rich woods, gleaming metal, elegance of finish, and on the rear of the observation-car a group so lily-clad that Sears-Roebuck at its most glorious was not like unto them.
What would it be like, he wondered, to have a million dollars to spend, and unlimited access to the Sears-Roebuck treasures. Picturing himself as such a Croesus, he innocently thought that his first act would be to take train for Chicago and inspect the warehoused accumulations of those princes of trade with his own eager eyes!
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