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Updated: September 19, 2025
His own work that he sent in was returned, along with a stereotyped slip informing him that the staff supplied all the copy that was needed. In one of the great juvenile periodicals he noted whole columns of incident and anecdote. Here was a chance. His paragraphs were returned, and though he tried repeatedly he never succeeded in placing one.
In all other lines, the producer has brought his wares to the public, making it easier and still easier for it to obtain his goods, while the public, if it wants a book, must still seek the book instead of being sought by it. That there is a tremendous unsupplied book demand in this country there is no doubt: the wider distribution and easier access given to periodicals prove this point.
One Sunday in March they had been marooned at the club, Steingall the painter and Quinny the illustrator, and, having lunched late, had bored themselves separately to their limits over the periodicals until, preferring to bore each other, they had gravitated together in easy arm-chairs before the big Renaissance fireplace.
When the monster's detractors cited a saying by the botanist Linnaeus that "nature doesn't make leaps," witty writers in the popular periodicals parodied it, maintaining in essence that "nature doesn't make lunatics," and ordering their contemporaries never to give the lie to nature by believing in krakens, sea serpents, "Moby Dicks," and other all-out efforts from drunken seamen.
Coleridge, Hunt, Hazlitt, Lamb, and De Quincey were the leaders in this new and immensely important development; and we must not forget the importance of the new periodicals, like the Londen Magazine, founded in 1820, in which Lamb, De Quincey, and Carlyle found their first real encouragement. Of Coleridge's Biographica Literaria and his Lectures on Shakespeare we have already spoken.
However, having resolved upon being printed by the best periodicals I persisted. Notwithstanding rejection after rejection I maintained an elevated aim and continued to fire away. There was a certain arrogance in all this, I will admit, but there was also sound logic, for I was seeking the ablest editorial judgment and in this way I got it.
"'He is expected to subscribe for all periodicals, and is goaded by receiving blank formulae, which, with their promises to pay, he is expected to fill up. "'He receives two or three books daily, with requests to read and give his opinion about each of them, which opinion, if it has a word which can be used as an advertisement, he will find quoted in all the newspapers.
His manners, even his voice, were half English, albeit he possessed a most engaging disposition a ready tact and keen discernment, very un-English, and these won him an efficient corps of claquers and backers throughout the newspapers and periodicals of the metropolis. Thus his success was assured from the first.
These are 842 libraries, with 1,547 branches, containing more than 3,600,000 books and 5,000,000 copies of periodicals. In the navy-branches are maintained 250 additional libraries aboard our war and mercantile ships.
Indeed, the two had an odd and in the Shakespearian sense metaphysical opposition. And by a climax of coincidence, the fate of the London was practically decided by the duel which killed John Scott, its editor, this duel being the direct result of an editorial or contributorial quarrel between the two periodicals.
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