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Updated: May 3, 2025
In more tranquil nations there was deep uneasiness, and in some there was terror. And everywhere that men hated or stole or schemed which was everywhere the belief that everybody's secrets were open to the children filled men with rage. Of all public-relations enterprises in human history, the world-wide broadcast about the children was most disastrous.
They could not hope to duplicate what Soames had called a super-radar. The cooking-pot, if duplicated, might by modification supply power for ships and submarines, or even planes. But there were no weapons. None. The public-relations men were frightened. The children's coming must produce a financial panic. All of Earth's civilization was demonstrably out of date.
The public-relations counsellors who had interviewed the children pointed out the means. They got the job. The advance publicity was thoroughly professional. The spaceship's company was to be revealed in the most stupendous broadcast of all time. For the second time in history, a trans-Atlantic relay patrol would form two relay-channels from North America to Europe.
"How about a public-relations job on that order? Won't that sort of publicity meet the requirements? Will your patient be satisfied with that grade of appreciation?" Holden drew a deep breath. He said unsteadily: "As a neurotic personality, he won't require that it be true. All he'll want is the seeming. But Jed, could it be really true? Could it?" Cochrane laughed unpleasantly.
He regarded Holden quizzically to see how the last phases affected him. Holden didn't notice it. "A contest It doesn't make sense!" "I know it isn't sense!" said Cochrane. "It's public-relations! I'm beginning to get my self-respect back. I see now that a space-exploration job is only as good as its public-relations man!"
Cochrane viewed such a production with extreme distaste. But of course, if a man wanted only to be famous, it might be handled as a straight public-relations job. In any case, though, it would amount to flattery in three dimensions and Cochrane would rather have no part in it. But he had to arrange the whole thing. He went back to the table and rejoined Babs.
If I was really going to put in a base here, I wouldn't thank that pair for the kind of public-relations work they've been doing among the locals." That was just about the situation. Spasso and Valkanhayn and some of their officers met them on the landing stage of the big building in the middle of the spaceport, where they had established quarters.
Jones looked at him. Not hostilely, but with the detached interest of a man accustomed to nearly exact science, when he watches somebody work in one of the least precise of them all. Holden said: "You mean you've worked out some sort of production." "No production," said Cochrane blandly. "It isn't necessary. A straight public-relations set-up. We concoct a story and then let it leak out.
Cochrane debated momentarily whether this information could be used in the publicity campaign of Spaceways, Inc. Strictly speaking, there was some slight obligation to throw extra fame Dabney's way regardless, because the corporation had been formed as a public-relations device. Any other features, such as changing the history of the human race, were technically incidental.
When the military men wanted information about instantly available super-weapons, he told them that he knew nothing of weapons. They'd have to judge from the gadgets the children had brought. When the public-relations men asked briskly from what other planet or solar system the spaceship had come, and when a search-ship might be expected, looking for the children, he was ironic.
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