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All this gentle parody in motive theorizing continued contemporaneously with the output of the rich literature of social and behavioristic psychology which was almost entirely addressed to this very problem of human motives in modern economic society. There awaits them a bewildering array of studies of the motives, emotions, and folkways of our pecuniary civilization.

I had in mind the behavioristic form of the perennial questions: Do these animals think, do they reason, and if so, what is the nature of these processes as indicated by the characteristics of their adaptive behavior?

The Freudian doctrine, which traces conduct and habit back to early or prenatal repressions, strengthens the interest in the physical and materialistic sources of character and conduct in human life. Behavioristic psychology, interpreting human nature in terms of observation and action, rather than analysis and value judgments, does the same.

Therefore, our vital literature is behavioristic, naturalistic, experimental rightly so I think and must be so until we seek another way. That search cannot be long deferred. One expects its beginning at any moment, precisely as one expects, and with reason, a reaction against the lawless thinking and unrestrained impulses which have followed the war.

"The fair answer seems this: We economists speculate little on human motives. We are not curious about the great basis of fact which dynamic and behavioristic psychology has gathered to illustrate the instinct stimulus to human activity. Most of us are not interested to think of what a psychologically full or satisfying life is.

This is true of all studies in behavior, whether physiological, psychological, or sociological. Simultaneously with behavioristic observations and often upon the same individuals, genetic experiments might be conducted. This would be extremely desirable because of the relatively long periods between generations.

After the usefulness of an animal in behavioristic or genetic inquiries had been exhausted, it might be made to render still further service to science in various experimental physiological, or medical inquiries. And finally, the same individual might ultimately be used for various forms of anatomical research.

The lip-homage given by orthodox economics to the field of consumption seems to be inspired merely by the feeling that disaster might overcome production if workers were starved or business men discouraged. . . . So, while official economic science tinkers at its transient institutions which flourish in one decade and pass out in the next, abnormal and behavioristic psychology, physiology, psychiatry, are building in their laboratories, by induction from human specimens of modern economic life, a standard of human values and an elucidation of behavior fundamentals which alone we must use in our legislative or personal modification of modern civilization.

Thus, for example, supposing that behavioristic, psychological, sociological, and genetic inquiries were conducted in the institute itself, animals might be supplied on a mutually satisfactory basis to institutes for experimental medicine, for physiological research, and for anatomical studies.

He is a grand young southerner and simply knows his behavioristic psychology in a way to make one's hair stand up. We talked my plan clear out and they are enthusiastic. . . . Things are going grandly." Next day: "Just got in from dinner with Adolph Meyer. He is simply a wonder. . . . At nine-thirty I watched Dr. Campbell give a girl Freudian treatment for a suicide mania.