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The rivals piled their windows, one against the other, with stupendous stacks of margarine and cheese at sevenpence the pound each; and then one day, "Whatever do you think?" the new man interspersed his mountains of margarine and cheese with wooden bowls running over with bright new pennies, and flamed his windows with announcements that this was "The Money-back Shop."
There ain't one of our advertising tricks, from Old Lame-Boy down to the money-back guarantee, that the others haven't crabbed. Take that 'People's Doctor' racket. Schwarzman copied it for his Marovian Mixture. Vollmer ran his 'Poor Man's Physician' copy six months, on Marsh-Weed. 'Poor Man's Doctor'! It's pretty dear treatment, I tell you." "Surely not," said Hal. "Sure is it!
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