puffism

Updated: May 13, 2025

Sallenauve pressed the doctor's hand gratefully, and started for London without delay. Arriving there at five o'clock, the travellers were unable to leave before midnight; meantime their eyes were struck at every turn by those enormous posters which English puffism alone is able to produce, announcing the second appearance in Her Majesty's theatre of the Signora Luigia.

Honoré de Balzac - The Deputy of Arcis