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Updated: June 17, 2025
Finally Barnum decided to go into business with a good-looking, plausible German, named Proler, who was a manufacturer of paste-blacking, cologne, and bear's grease. They opened a store at No. 101 1/2 Bowery, where Proler manufactured the goods, and Barnum kept accounts and attended to sales in the store.
The business prospered, or appeared to, until the capital was exhausted, and early in 1840 Barnum sold out his interest to Proler, taking the German's note for $2,600, which was all he ever got, Proler shortly afterward running away to Rotterdam.
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