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Updated: May 27, 2025
The shop-talk roused Paul Riesling. Though he was a player of violins and an interestingly unhappy husband, he was also a very able salesman of tar-roofing. He listened to the fat man's remarks on "the value of house-organs and bulletins as a method of jazzing-up the Boys out on the road;" and he himself offered one or two excellent thoughts on the use of two-cent stamps on circulars.
It was diligently imitative of the best literary models of the day; of heart-to-heart-talk advertisements, "sales-pulling" letters, discourses on the "development of Will-power," and hand-shaking house-organs, as richly poured forth by the new school of Poets of Business.
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